How are top-performing hotels using BI to improve operations and financial performance and gain a sustainable competitive advantage? 

The diversity and sheer volume of data has increased by orders of magnitude. How are top-performing hotels leveraging this data to their advantage? 

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Starfleet Research, the IT market research arm of Starfleet Media, provides in-depth perspectives and insights about topics in specific niche industries, including hospitality. Each year, Starfleet Research, benchmarks best practices in technology-enabled business initiatives across thousands of hotels and resorts. Tens of thousands of senior executives read our premium content assets to gain actionable insights and make smarter business decisions. Its popular Smart Decision Guide titles focus on such topics as Hotel Property Management Systems, Hospitality Revenue Management, Hotel Guest Experience Management and Restaurant Management and POS Systems.  

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Everything Hoteliers Need to Know About Business Intelligence

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How are top-performing hotels using BI to make smart, timely pricing, operations, guest engagement and other decisions to improve their financial performance?

How are top-performing hotels getting the most value from BI and maximizing success? Hint: It's not just about technology tools and data access.

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